100 Smartest Marketing Ideas Ever

Posted by admin on 9 August, 2008
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100 Smartest Marketing Ideas Ever There are some basic “life” principles that are consistent whether you are a ballet dancer, an ice skater or a stamp collector. We choose different pursuits, both personally and professionally, yet we all end up experiencing lessons, challenges, joys, sorrows, and successes that are very much the same.

So it is with marketing your business products or services. There are some wonderfully effective core principles, ideas, and psychological factors that are effective regardless of what type of product or service is being promoted. Most people’s psyche responds to specific stimuli in predictable ways. Knowing what motivates people and how to package that information is the crux of any successful marketing campaign.

Whether you own a small company, market for a large corporation, oversee the marketing efforts of others, or work designing marketing materials, this book is bound to become your “marketing right arm.”
Customer Review: A superb supplementary resource for both aspiring and professional marketers
100 Smartest Marketing Ideas Ever is a superb supplementary resource for both aspiring and professional marketers. Written by nationally known marketing consultant Mitzi Crall, 100 Smartest Marketing Ideas Ever offers such valuable tips as “Good public relations is some of the best advertising you can get”, “Hire good people, then get out of their way”, and “If you don’t know how to write copy and create designs that sell, desktop publishing only helps you create poor collateral faster”. Each tip is accompanied by a couple sentences of explanation and a humorous black-and-white cartoon illustrating the point. Highly recommended.


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100 Smartest Marketing Ideas Ever There are some basic “life” principles that are consistent whether you are a ballet dancer, an ice skater or a stamp collector. We choose different pursuits, both personally and professionally, yet we all end up experiencing lessons, challenges, joys, sorrows, and successes that are very much the same.

So it is with marketing your business products or services. There are some wonderfully effective core principles, ideas, and psychological factors that are effective regardless of what type of product or service is being promoted. Most people’s psyche responds to specific stimuli in predictable ways. Knowing what motivates people and how to package that information is the crux of any successful marketing campaign.

Whether you own a small company, market for a large corporation, oversee the marketing efforts of others, or work designing marketing materials, this book is bound to become your “marketing right arm.”
Customer Review: A superb supplementary resource for both aspiring and professional marketers
100 Smartest Marketing Ideas Ever is a superb supplementary resource for both aspiring and professional marketers. Written by nationally known marketing consultant Mitzi Crall, 100 Smartest Marketing Ideas Ever offers such valuable tips as “Good public relations is some of the best advertising you can get”, “Hire good people, then get out of their way”, and “If you don’t know how to write copy and create designs that sell, desktop publishing only helps you create poor collateral faster”. Each tip is accompanied by a couple sentences of explanation and a humorous black-and-white cartoon illustrating the point. Highly recommended.

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