Starting a business is hard work. So if you’ve got that far, you should give yourself a pat on the back. Some say however, that marketing a small business is even harder. So, the good news is is that there are some great free marketing ideas for small businesses. Here are my top 3.
1. Free Marketing Ideas for Small Businesses Online.
Maketing Ideas
Get a website and promote it. If you’re not already online you need to be, whatever your business. Now, getting a website isn’t exactly free but it’s a great deal cheaper than it used to be and simple enough for absolutely anyone to do it. Once you have website you can drive free traffic to it with article marketing which is a great, effective and simple way to get customers to your site and is one of the best free marketing ideas for small businesses.
Join forums. Forums are filled with people who need a solution to their problem. If you have it, tell them and add your site to the resource box.
2. Free Marketing Ideas for Small Businesses Offline.
Free marketing ideas for small businesses work offline too but are often neglected. Offline marketing techniques are great for businesses offer services in a particular region. Promote with flyers by dropping door to door or asking local stores to keep some on the counter for you.
Reward Existing Customers: Contact your customer base with a special offer or discount for existing customers only. It will make them feel special and nudge them into thinking about whether they need anything from you. Chances are they do and they needed reminding. They should also be encouraged to refer other customers. Offer a discount when they use you next.
Treat New Customers: Offer new customers a good introductory discount or a free gift for giving you a try. They can also benefit from referring friends.
3. Get out more.
I once asked a successful small business owner what the key to his incredible success was. Know what he said? Golf. He’d never played but joined a club that was full of his target audience and made so many contacts that his order books were jammed within months. I’m not suggesting you join a golf club but getting to know people in your community will be invaluable for your success.
In conclusion, my top 3 free marketing ideas for small businesses are just the beginning. Marketing is hard work but done properly will bring amazing results. One final thought: Training so that you are doing things right first time will save you thousands of dollars and make you thousands of dollars. Good luck.
Free Marketing Ideas For Small Business – Simple Tips For Success!
January 27th, 2012
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