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• Business Plan (104)
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Inside the Tornado : Marketing Strategies from Silicon Valley's Cutting Edge (Cassette)

Inside the Tornado : Marketing Strategies from Silicon Valley's Cutting Edge (Cassette) This is Moore's second book expounding his high-tech marketing theories, focusing on what to do when you've followed his advice in.

Recession Storming: Thriving in Downturns through Superior Marketing, Pricing and Product Strategies

Recession Storming: Thriving in Downturns through Superior Marketing, Pricing and Product Strategies This is the second edition of this outstandingly-rated recession strategy book at an excellent discount from its launch price of $27.95. Newly updated with 2009 case-studies. So you've cut costs, now what? You just can't cut your way to greatness and "Recession Storming" will get you out

Business Marketing: Connecting Strategy, Relationships, and Learning

Business Marketing: Connecting Strategy, Relationships, and Learning Business Marketing, 4e is targeted at the undergraduate Business Marketing course to students who want to succeed in business to business marketing. This edition combines a theory-driven yet hands-on approach to show students how to make profitable and quality business marketing decisions.

The New Direct Marketing: How to Implement A Profit-Driven Database Marketing Strategy

The New Direct Marketing: How to Implement A Profit-Driven Database Marketing Strategy Deploy marketing dollars more efficiently

In today's take-no-prisoners direct marketing battleground, the only way to win is to recognize and exploit all of DMAEs interconnecting components. Using cutting-edge research and examples drawn from today's business pages, The New Direct Marketing,

Cybermarketing: Your Interactive Marketing Consultant

Cybermarketing: Your Interactive Marketing Consultant In this book, a team of world-class experts share the secrets to successful marketing with the entire range of interactive media. Covers interactive marketing scene from a strategic point of view and examines tactics and techniques that will help to ensure success. Paper. DLC: Interactive marketing.

Marketing Tools for Small Factors and Consultants

Marketing Tools for Small Factors and Consultants This book is for consultants and small factors who ask the question: "What are the most effective marketing methods for finding prospective clients?" Learn "from the trenches" the experience of numerous small factors and writers. Read what marketing tools they have found work best and which are a waste of time and money.