Planning Your Internet Marketing Strategy: A Doctor Ebiz Guide
If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!
Self-Employed RN: Choices, Business Aspects, & Marketing Strategies Designed to help nurses gain independence, professional respect, and earn a higher income. Divided into sections that include: What business is right for you? How to get the business started. How to keep the business successful. Independent contractors contract. Continued planning and building your business. Thirty actions steps to start your self-employment venture. Resources and IRS rules.
Customer Review: Self-Employed RN
I am overwhelmed by this fantabulous book. On a scale of 1-5 it is a 10. Anyone who might be thinking of making more money as an RN needs to read this book. Pat Bemis has done an exceptional job of explaining everything you need to make a change in your life. If I had two words to describe this book I would say HOLY COW!!!! Great job Pat. Keep the books coming.
MIchael Monji
Author of “Does It Pay to Die?”
A do-it-yourself living trust workbook.
THURSDAY, Aug. 21 (HealthDay News) — Mass media has the power to both encourage tobacco use, especially among young people, and to discourage it, according to a landmark study released Thursday by the U.S. National Cancer Institute. “This is the …
Home - Business Marketing Association
The Business Marketing Association (BMA) focuses on the field of business-to-business marketing … BtoB magazine announces Who’s Who in B-to-B 2008 BMA representatives include:
How Steve Jobs Used Marketing to Save Apple
It was 1998. My Heart Will Go On blared over the radio, a White House scandal revealed President Bill Clinton s affinity for chubby interns, and Americans watched in awe as Mark McGwire and Sammy Sosa battled it out in MLB s who can …
Planning Your Internet Marketing Strategy: A Doctor Ebiz Guide A top international authority on Web marketing and e-commerce provides a sure-fire formula for developing a winning e-commerce marketing strategy
One of the biggest reasons why so many Internet-based businesses fail isn’t poor product or service, or technology failures, or even lack of funding. As Internet marketing guru Ralph F. Wilson explains in this ground-breaking book, a preponderance of e-business failures can be traced back to a lack of know- ledge about the Internet’s full potential as a marketing and sales tool. With the help of case studies of outstanding e-business successes and failures, Wilson describes how to develop four, core e-business marketing competencies. Readers learn how to develop a USP, clarify goals, and perform analysis and customer profiling. They also learn how to perform product positioning; develop a balanced promotional mix; provide lifetime customer value; and much more.
Ralph F. Wilson (Loomis, CA) is the founding editor of three popular e-business publications read by 130,000 subscribers in 130 countries: Web Marketing Today, Web Commerce Today, and Doctor Ebiz.
Customer Review: Good for Newbies — Like Me!
None of the reviewers mentioned that this book is also geared toward the niche marketer. I bought this book for a class on marketing a niche business. It was very useful and practical with information I could immediately begin applying to my daily job. This is not a terribly deep book, but it is practical, simple to read (you can probably finish it in a day) and straight to the point. I’ve worked in media for almost a decade, but did little that was related to marketing on the Internet. It was a very useful book for me to start with. I imagine it would be a good refresher from some folks, too. A lot of the material is obvious, even to an Internet marketing rookie like me, but it synthesizes all of those obvious thing as well as the not-so-obvious into one practical guide. You would have to read a ton of articles to get all this information, but it’s all condensed here into one short, simple guide. That is really the best feature of this book.
Customer Review: Nothing new
For beginners on marketing and advertising info. On the other hand seems like the book is geared toward someone opening up a major site with many products. Not the best book I’ve read on the topic, not the worst. My only complaint is the author goes overboard mentioning his website in every single chapter many times, plus his religious links. Please spare us.























