Posts Tagged ‘Whats’

Internet Marketing Tips – Mechanical Turk – What’s The Deal?

Well, by now you’ve probably heard of Amazon’s Mechanical Turk. Maybe you saw the video of the kid who got 10,000 people to draw pictures of sheep for him. Maybe not. Well, if Mechanical Turk is a foreign concept to you, fear not. This article will give you the five cent tour, but more importantly, will show you how to use Mechanical Turk as a form of marketing. This may be the cheapest publicity you ever got in your life. Or, it may be the biggest waste of money since they made 8-track tapes. We’ll see.

The deal with Mechanical Turk is simple. You advertise a service you need to have done and offer to pay people a ridiculously low fee for people to do it. This guy offered two cents to each person who would draw him a sheep. He got 10,000 people to do it and it cost him 0. Now, the money wasn’t for nothing because if you saw the video, you saw what this kid did with all these photos and right now he’s got a web site that is pretty popular. Think he won’t be able to monetize it?

What’s In A Business Plan?

Ideas can start anywhere. This can happen when a person is driving or when one is just sitting down and noticing something that nobody has thought of. Given that opportunities don’t happen very often and being the first counts, the individual can begin to put it on paper and work on the details.

If the person wants to start up a business but does not have enough money to make it happen, then that individual should look out for investors. In order for these people to be interested in this dream, a business plan must be drawn up before it can go any further.

Investors read a lot of business plans monthly and since it is hard to decide on which to accept, one should make sure that the document stands out by making it simple and brief for these people to understand.

It must have something concrete that will show how successful it can be compared to other proposals. This must have projections and figures that people can read. It must have a model explaining in detail how revenue will soon pour in.

Internet Marketing Tips – What’s Normal?

Look, we all try to get a handle on what we can expect from our marketing efforts, so we look to find what’s “normal” when we do a specific activity. The problem with finding what’s “normal” is that external factors may drastically change your results depending on when and where you do your marketing. This article is going to try to explain, in simple English, why it’s not always so easy to find what’s “normal” when it comes to marketing online.

Let’s take for example the guy who starts a CPA campaign in the middle of December, just before the big Christmas holiday in a niche where buying is normally down at this time of the year. He pulls all the right keywords, designs his site properly and gets all the traffic he can, even going as far as buying media buys. Then he takes a look at his results and sees that he’s making a pitiful $100 a day when everybody who told him to get into this said he’d easily make $500 to $600 each day with this tactic. What is he supposed to think?